Curriculum and Structure
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Junior Program Courses
Mosbach Campus, Fall Semester
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German Language and Culture:
Language skills for communicating in German: conversation, pronunciation, reading, writing, and grammar; information and discussion about the social and cultural issues in Germany included.
Cost Accounting:
Costs and performance in commercial enterprises, cost control in operational accounting, evaluation of full absorption, delimitation of direct costing and full absorption, procedure and cost control of direct costing, short-term profit and loss accounting, activity based costing, target costing.
Information Technology I:
Basic concepts of business information systems, internal and external information systems, basics on computer networks, LAN, WAN, TCP/IP, Internet, network security, creation of websites, new tecnologies.
Intercultural Communication:
Influence of culture on communication, managing the impacts of cultural differences, diversity management, individualism versus collectivism, gender roles, power distance.
International Trade:
Import/Export business, suppliers, buyers, agents, transportation, brokers and forwarders, shipping terms, calculation, financing, risks, customs, documents, intercultural management, regulations, trade blocs.
Macroeconomics:
Cycle analysis, macroeconomic accounting, balance of payments, analysis of merchandise market, analysis of financial market, IS-LM model, effects of stabilisation within fiscal and monetary politics, analysis of labour market, business cycle theories, classical models, growth and technological advancement.
Supply Chain Management:
Planning and management of all activities involved in sourcing, procurement, conversion , and logisitcs management activities; coordination and collaboration with channel partners, like intermediaries, third-party service providers, and customers.
Taxes and Corporate Tax Burden:
Tax systems, taxation methods, tax types, European tax harmonization, annual financial statements, (tax) balance sheets, legal foundation of balances, regular accountancy, balance sheet analysis.
Trade and Cooperation Law:
Entrepreneur, merchant, priniciples of commercial law, organizational law, customs of trade and commercial papers, legal forms of companies, survey on groups, risks of liability.
Trade Marketing:
Basic concepts of marketing, target marketing, aims of marketing, opportunities and limits of specific marketing strategies, survey on marketing mix elements, basics of marketing organization and control.
Mosbach Campus, Spring Semester
German Language and Culture:
Language skills for communicating in German: conversation, pronunciation, reading, writing, and grammar; information and discussion about social and cultural issues in Germany included.
Human Resources:
Priniciples, planning and staffing requirements, staff selection, employment and staff administration, staff development, forms of compensation.
Information Technology II:
Development and services of digital economy, mechanisms, management processes in e-commerce, business models.
Intercultural Communication:
Influence of culture on communication, managing the impacts of cultural differences, diversity management, individualism versus collectivism, gender roles, power distance.
International Business:
Context of international business, strategies and concepts for internationalizing, risks and risk management in international financing, cultural, legal, and political issues in business practice.
International Finance:
Curreny markets, international parity conditions, international money and capital markets, the nature and importance of currency risk and strategies for managing currency risk.
International Law:
Coordination of international law systems, European law, specific areas of law, such as international tax law, international labour law, international patent law; e-commerce legal issues.
International Marketing:
Brand management, sales management, relationships in the marketing chain, pricing policy, international pricing, international advertising, international market segmentation, new product development, e-marketing.
Monetary Economics:
Monetary basics, monetary theory, supply and demand, inflation, monetary policies, exchange rates, exchange market, international monetary tendencies.
Negotiation:
Cross-cultural negotiation, gender differences in negotiated outcomes, effects of negotiation self-efficacy on negotiated outcomes.
Organization:
Basis structures of organization, contexts of organizing, methods of organizing, international organizations, process organization, project organization, organizational behavior.
Bad Mergentheim Campus, Spring Semester
German Language and Culture:
Language skills for communicating in German: conversation, pronunciation, reading, writing, and grammar; information and discussion about social and cultural issues in Germany included.
Human Resource Management:
Principles of human resource management, planning of staff requirements, staff selection, staff employment and staff administration, staff development, forms of compensation.
Information Technology / Management Information Systems:
Information technologies, hardware and software, data organization concepts, networks, intra-company and inter-company information systems, network security, information and knowledge management, e-business, internet, new technologies.
Intercultural Management:
Managing the impacts of the cultural and personal sides of international business, social cognition and social behavior, influence of culture on management, communicating and negotiating across cultures, ethical issues in global management.
International Financial Accounting:
Aspects of international finance, letters of credit, international monetary system, fixed versus flexible exchange rates, nature and purpose of financial management in the international context, cash management, internal pricing, double taxation agreements, international cost accounting.
Macroeconomics & Money and Currency:
Measuring economic activity, IS-LM-Model, fiscal and monetary policy, aggregate demand and aggregate supply, money supply, interest rates and exchange rates, open economy macroeconomics, balance of payments, currency market.
Organization and Project Management:
Basic structures of organizations, methods of organizing, international organizations, process organization, project organization, project management, complexity of managing organizations in the international business context.




